Online mug seller
Noor Alami
Handmade goods
Problem
Noor Alami sells handmade mugs in a small online shop. When she rushes a product page, the copy drifts into claims the clay cannot keep: dishwasher promises she never tested, invented capacities, and a glaze story she does not have documentation for. A customer once wrote to ask about a feature that existed only in a caption. Returns are rare, but the awkward email is not. She wants product copy that stays inside her spec sheet: clay body, volume, care, and what she actually fires. Gemini may organize those facts. It may not decorate them into promises.
Gemini strategy
Noor keeps a one-page spec sheet per mug: dimensions she measured, volume she tested with water, clay, glaze name, care notes, and known limits. She pastes that sheet and asks Gemini for a short description, a care block, and a title. The prompt says any detail not on the sheet must be omitted, not inferred. Her verification step is a line-by-line check: she highlights every adjective and asks whether the spec sheet earns it. If microwave safety is not written in her notes, it does not ship in the copy. A friend reads the page and tries to spot a promise Noor cannot keep.
Prompts
Write the page only from this spec sheet
You are writing a product page for a handmade mug. I will paste my spec sheet. Use only those facts. If a detail is absent, omit it. Do not claim dishwasher safety, microwave safety, food safety certifications, capacity, or shipping speed unless the sheet states them in those words. Write a two-sentence description, five bullet specs, and a care paragraph. Keep the tone warm and concrete, like a maker talking to a buyer. After the draft, list every adjective you used and the spec line that justifies it. If you cannot point to a line, delete the adjective yourself.
Audit this copy against the sheet
Compare the draft product copy to the spec sheet I paste under it. Quote any phrase that states or implies a feature, measurement, or care rule not present on the sheet. Explain the risk in one sentence, such as a customer expecting something the mug does not do. Propose a replacement that stays inside the sheet, or say cut. Do not improve the poetry of the copy by adding new claims. Do not assume handmade means durable. End with a yes or no: would you let this page go live if you had to answer the customer email yourself?
Process
- 1. Measure and write the spec sheet before opening a chat.
- 2. Generate copy that may use only those lines.
- 3. Audit adjectives and delete anything the sheet does not support.
- 4. Have another person try to find a promise she cannot keep.
Result
Noor's estimate is that pages take a little longer to draft and cause fewer emails asking whether a mug does something it does not. She still rewrites the first sentence so it sounds like her. One draft called a mug oven-safe because similar ceramics sometimes are, and the audit caught it because her sheet did not say so. She has not claimed a sales jump. The change she trusts is that a customer can compare the page to the mug that arrives and not find a surprise feature.
Lessons
- The spec sheet is the only source the copy may use.
- Audit implied claims, not just sentences that look like facts.
- If you would not defend it in a customer email, cut it.